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Do you want to grow your business in 2020?

Do you want to grow your business in 2020?

By Forward Web 16 December, 2019

 

Make your web presence a priority in 2020. Here is a quick list to help get you moving in the right direction.
1. Audit your current website. When auditing your website, go beyond the aesthetics of the website. Yes, your website should look clean and modern, however beyond the looks, define the purpose. Is the purpose of your website to gain leads, promote a product, highlight certain specifics/services about your business? Once you have determined the purpose, ask your-self (and your team) how well your website is serving it’s purpose and make adjustments where necessary.
 
2. The numbers don’t lie. Make sure you are collecting some form of analytical data (i.e Google Analytics, Clicky..ect) Without proper analytics it will be impossible to determine your traffic sources, which pages are most popular, how long people are visiting your website..ect. Without this data, its impossible to know where you are succeeding and where you need to improve, the numbers wont lie.
 
3. Get Active on Social Media. Find 1 social media platform that works for you and get active. Make a commitment for 2020 to post at the very minimum once per week. The content can be an update about your business, an update about your industry or something that is relevant to your business and relevant to your audience.
 
4. Harness your existing audience. If you have an email list of existing clients or customers, make a commitment to reach out to your email list at least once per month via something simple like an email newsletter. Don’t just spam their inbox with discount codes and promos, make sure you are providing content that your viewer-ship will find interesting or informative.
 
5. Paid Advertisements. Pay per click campaigns (PPC), social media campaigns, video campaigns..ect are an easy way to drive guaranteed traffic to your website or business. The end game with paid advertisements (regardless of platforms) is to determine the average amount of money you need to spend to acquire 1 sale or lead and scaling up your campaign accordingly.

 
With the above points in mind, don’t be afraid to spend money, to make money. Nothing will stunt your growth faster than frugalness when it comes to the web. Of course, we are not saying you should break the bank, however fear of failure, should not detour you from moving your web presence forward.

With that being said, if any of the above points sound a bit overwhelming to tackle on your own, we are always here to help. Send us a message or set-up your free consultation at: https://forwardweb.net/free-web-consultation/

FORWARD WEB CORE

Meet our core team members.

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Fernando D. Alfaro

FOUNDER / LEAD DEV

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Fernando D. Alfaro

FOUNDER / LEAD DEV

Husband, Brother, Son, Friend, father to our son Amadeus and various fur-babies, oh and business owner/entrepreneur.

What I love most about what we do here at Forward Web is the problem solving component. The internet is always changing and everything can always be improved (which keeps things exciting for me). My goal here at Forward Web is to create the most efficient web platforms possible, empowering the end user to either spend less time on the internet or to solve some form of inefficiencies that exist within the business through the web (think automation, but not necessarily limited to automation).

I have a deep fascination with A.I (Artificial Intelligence) and decentralized platforms. However outside of the internet I enjoy listening to music, working on various side projects and boxing (yes, boxing).

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Julia Alfaro

Creative / Accounts

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Julia Alfaro

Creative / Accounts

Helping people has always been a passion of mine. People are interesting to me. In fact, I believe that everyone is like a book because we all have a story to tell. I gain great satisfaction in knowing that I am able to make someone’s day, life or business a little better, even if it’s just by sharing a smile or a little positivity.

I strive to be a professional woman, I take pride in that. I am very hardworking, kind, intelligent and ambitious. I am a dreamer; I have very high hopes, dreams and goals. I am talented, creative and funny, with a great imagination! I am not perfect, I accept that, but I do tend to be a perfectionist (that can sometimes be a good thing or a bad thing). But in reality, I am a work in progress and I am learning to live life one day at a time.

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Branden Tobin

Customer Relations

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Branden Tobin

Customer Relations

Branden spent 7 years in the gaming industry as a quality assurance specialist and product design consultant. After becoming a
customer at Forward Web in 2013 and experiencing the great services and company values first hand. When the opportunity came up to help improve client experiences at Forward Web, Branden did not hesitate to get involved. “My goal is to help people, and in terms of the web, Forward web is the best place for me to do that”.

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Ankur Kavathiya

Project Manager

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Ankur Kavathiya

Project Manager

With a vast knowledge in IOS/Android app development, as well as various web applications. My experience allows me to ensure projects at Forward Web are on-time, as well as meeting various Quality Assurance checks.

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Ramani Chintan

Back-End Dev

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Ramani Chintan

Back-End Dev

I have over 6 years experience in web development. With Forward Web I primarily work on back-end development which includes the customization of various CMS or Shopping Cart platforms like Magento where I am able to use my experience and knowledge in PHP, JQuery and other relevant languages.

When im not working on projects with Forward Web, I enjoy spending time with my lovely wife Nidhi, married on 3/13/2019

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Nevin Davis

Systems

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Nevin Davis

Systems

I have a degree  in Computer Science and Engineering. I’m a redhat certified engineer with 8 years of experience as a server administrator. I’ve been working with Forward Web for close to 4 years now and I am primarily responsible for the securing and optimization of our network as well as general management of our dedicated servers.

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Franny Kenney

Media Specialist

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Franny Kenney

Media Specialist

California’s Central Valley based photographer; Frances (Franny) Kenney completed her Associate degree in Photography at Modesto Junior College in 2017. She is currently pursuing her bachelor’s degree in photography at California State University Sacramento and is on track to graduate in May of 2021. Franny is a licensed commercial drone operator. She is highly motivated and has a strong work ethic. Over the past three years Franny has been working and volunteering as a lab technician at the photo lab on the Modesto Junior College campus.

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Brandon Miltsch

Advisor

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Brandon Miltsch

Advisor

During my 15+ year marketing and sales career, I have gained unique expertise and achieved significant accomplishments for leadership brands in the technology and communications industries.

With a solid Oracle track record with both the Social and Marketing Cloud – along with over 15 years of digital agency experience and a successful sales record at NTT/Verio – BrandON brings a strong mix of expertise and business development skills to the Oracle team. BrandON has also been thrilled to speak at several engagements monthly internally and externally, further illustrating his passion and desire for Oracle executives to optimize and promote their “personal brands”, teaching Social Media and Networking skills. Outside of work, Brandon enjoys spending time with his wife Christina and their 5-year old son, Riley. He is also excited to announce the release his new book, Networking on üBER Steroids.

Contact FORWARD WEB

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Office Hours (Appointment Only)
Monday through Friday from: 8:30am-5:30pm